Wonder Woman's outfit has varied over time, although almost all of her outfit incarnations have retained some form of chestplate, subligaculum, tiara, bracelets, and her signature five-pointed star symbols. When Wonder Woman was first introduced, she wore a heavily patriotic skirt and red top which incorporated an American eagle and elements of the United States flag, reflecting the comic's origins during World War II. Later artists introduced what would become Wonder Woman's classic ensemble, adding an armored plate to her top whose design recalls a letter W and revealing blue short shorts, whose precise length varied from artist to artist. Other artists have experimented with different looks for Wonder Woman over the years, including an all-white mod jumpsuit, a biker outfit, a variation of her mainstream depiction featuring leather pants and a jacket, and a number of armoured battlesuits. Contemporary artists have attempted to emphasise Wonder Woman's traditional outfit as a red armored top with a blue gladiator skirt.
In May 2017, early tracking had Wonder Woman opening with $65–75 million, and possibly as high as $105 million. The film opened Friday, June 2, 2017, across 4,165 theaters and made $38.7 million on its opening day, including $3.7 million in IMAX. It was the biggest single-day gross for a woman-directed film, ahead of the $35.9 million opening Friday of Catherine Hardwicke's Twilight in 2008 and the biggest opening day for a woman-led comic book superhero film, ahead of Ghost in the Shell ($7 million). This included $11 million it made from Thursday previews, also the best start for a film directed by a woman, surpassing Fifty Shades of Grey's $8.6 million which was directed by Sam Taylor-Johnson, and the third-biggest of the year, behind Beauty and the Beast and Guardians of the Galaxy Vol. 2. Of that, $1.5 million came from IMAX screenings.