Feminist icon Gloria Steinem, founder of Ms. magazine, was responsible for the return of Wonder Woman's original abilities. Offended that the most famous female superhero had been depowered into a boyfriend-obsessed damsel in distress, Steinem placed Wonder Woman (in costume) on the cover of the first issue of Ms. (1972) – Warner Communications, DC Comics' owner, was an investor – which also contained an appreciative essay about the character. Wonder Woman's powers and traditional costume were restored in issue #204 (January–February 1973).
Wonder Woman grossed $412.6 million in the United States and Canada and $409.3 million in other territories for a worldwide total of $821.8 million, against an estimated production budget of $120–150 million. Estimates for the number the film needed to surpass internationally in order to cover its production and promotional costs and break even ranged from $300 million to $460 million. Deadline Hollywood calculated the net profit of the film to be $252.9 million, when factoring together all expenses and revenues, making it the 6th most profitable release of 2017.
Steve Rose in The Guardian criticized the film for failing to explore the material's potential for "patriarchy-upending subversion". Peter Travers of Rolling Stone criticized the film's over-reliance on exposition: "Wonder Woman is hobbled by a slogging origin story and action that only comes in fits and starts. Just when Gadot and director Patty Jenkins...are ready to kick ass, we get backstory."
In the preview in DC Comics Presents #41 (January 1982), writer Roy Thomas and penciler Gene Colan provided Wonder Woman with a stylized "WW" emblem on her bodice, replacing the traditional eagle. The "WW" emblem, unlike the eagle, could be protected as a trademark and therefore had greater merchandising potential. Wonder Woman #288 (February 1982) premiered the new costume and an altered cover banner incorporating the "WW" emblem. The new emblem was the creation of Milton Glaser, who also designed the "bullet" logo adopted by DC in 1977, and the cover banner was originally made by studio letterer Todd Klein, which lasted for a year and a half before being replaced by a version from Glaser's studio. Dann Thomas co-wrote Wonder Woman #300 (Feb. 1983) and, as Roy Thomas noted in 1999 "became the first woman ever to receive scripting credit on the world's foremost super-heroine."
Ares told Diana that he had been imprisoned by the other Gods of Olympus and bound in chains that were secured by Aphrodite through the power of her love. He also told her that years ago, Phobos and Deimos had implanted false memories of Themyscira into her mind, and these had caused her to imagine aspects of her past that had never happened in reality. Meanwhile, Phobos and Deimos entered Themyscira and battled with the Amazons. Diana knew what she had to do, and called Ares to unite her with Phobos and Deimos. He teleported them to her, and using her Lasso of Truth, Wonder Woman bound them through the power of her unconditional love for them, as Aphrodite had done to Ares. With the twin gods defeated, Diana attempted to leave Ares' prison along with Veronica and Izzy, however Izzy's essence had been attached to the realm and could not return to Earth. Izzy was forced to either live out the rest of her days in the prison or live in Themyscira as an Amazon for eternity. She chose the latter and Veronica said goodbye to her daughter. Diana was briefly reunited with her mother, for the first time since she left the island.
An American pilot and the love interest of Diana. On his role for the film, Pine said, "I am an American pilot who's a spy. It's like a boy's dream: You're either a spy or a fighter pilot. The first thing I wanted to be was a fighter pilot a long time ago. I wanted to be Goose [from Top Gun]". As to how his mortal character would interact with an Amazon, Pine stated, "When I first read the script, it had elements of Romancing the Stone, kind of a very classic fish out of water. Two people that don't really bond well at first and they're butting heads and just fun, witty banter". When speaking about meeting the director and being cast, Pine said, "Patty is a pretty incredible human being. When we first met about the part of Steve, she sat across from me and essentially acted out the entire film over the course of a two-hour lunch. She was so specific, so articulate, and so ardent. I would've said yes just for Patty alone." Pine went through a workout regimen for the film, commenting, "I got in incredible shape for this film" but also joking "I was also wearing about 75 pounds of clothing. What I realized is that I made a major mistake, I got in great shape and they just put clothes over all my hard work."
The debate continued with the release of Jenkins's 2017 film, Wonder Woman, which according to the BBC had "some thinking it's too feminist and others thinking it's not feminist enough". Kyle Killian found an inherent contradiction in the construction of Wonder Woman as "a warrior" who, she states, is also highly sexualized. Killian thus suggests that these elements "should not be the focus of a kickass heroine—her beauty, bone structure, and sexiness—if she is to be a feminist icon". Theresa Harold concurred, comparing Wonder Woman to Katniss Everdeen (of The Hunger Games), who "didn't have to wear a teenager's wet dream of a costume to fight in". Christina Cauterucci also felt that Wonder Woman's ability to be considered a "feminist antidote" was undermined by her "sex appeal". Other critics refer to the construction of Wonder Woman in the film as "an implausible post-feminist hero".
Additional music featured in the film are: "Another Little Drink Wouldn't Do Us Any Harm" by Clifford Grey and Nat Ayer and performed by Edgar Trevor and Cecil Cooper; "Molly O'Morgan" written by Fred Godfrey and Will Letters and performed by Ella Retford; "It's a Long Way to Tipperary" written by Jack Judge and Harry Williams; "Sous les ponts de Paris" written by Jean Rodor and Vincent Scotto and performed by Lucienne Delyle; "I'll Walk Beside You" written by Edward Lockton and Alan Murray and performed by Ewen Bremner; "Green Grow the Rushes, O" written by Robert Burns and performed by Ewen Bremner; and "Schatzwalzer Op. 4" written by Johann Strauss II and performed by the Berlin String Quartet.
Paquette detailed the changes he made to Wonder Woman's costume, stating that he removed the iconic American flag theme and instead incorporated a Greek influence: "The animal associated to Aphrodite is a dove so instead of an eagle on [Wonder Woman's] breastplate, it will be more of a dove. It's not the American eagle, it's the Aphrodite dove. Stuff that creates [the letter] W is by accident, so it's not like she already has a letter of the alphabet on her [costume]. In the end I've created a structure so it feels inevitable for Wonder Woman to look the way she does."
In 1944, Gaines and Marston signed an agreement for Wonder Woman to become a newspaper strip, syndicated by King Features. Busy with the newspaper strip, Marston hired an 18-year-old student, Joye Hummel, to help him write comic-book scripts. Joye Hummel, now Joye Kelly, turned 90 this April; in June, she donated her collection of never-before-seen scripts and comic books to the Smithsonian Libraries. Hiring her helped with Marston’s editorial problem, too. Her stories were more innocent than his. She’d type them and bring them to Sheldon Mayer, Marston’s editor at DC, she told me, and “He always OK’d mine faster because I didn’t make mine as sexy.” To celebrate syndication, Gaines had his artists draw a panel in which Superman and Batman, rising out of the front page of a daily newspaper, call out to Wonder Woman, who’s leaping onto the page, “Welcome, Wonder Woman!”
Due to the reboot of the character following Crisis on Infinite Earths, numerous things no longer made sense in terms of continuity as it related to the remainder of the DC Universe. As her first overall appearance was now in continuity around the Legends miniseries, it no longer made sense that she was a founding member of the Justice League of America. This founding position was instead given retroactively to Black Canary. Later it was decided that she should be given this position back and thus both she and Black Canary were considered founding members of the Justice League. In reference to the Justice League though, although she has more than 400 combined appearances therein, she has had most of her character development in her own series.
A warning that is first heard from the lips of Cheetah as she attempts to escape captivity, yet is echoed by others around the globe, all putting Wonder Woman on alert. As she attempts to investigate, she is attacked by Supergirl, wanting vengeance for the death of Rao, as the influence has gotten to her as well. An epic battle breaks out, and once again, the trusty Lasso of Truth saves the day, though barely.
Despite their displeasure at Diana's capture, Hephaestus was able to bring Lennox and Eros to Hades with him as guests to the wedding, without the aid of Hermes' staff. As the wedding drew nearer, Hades grew annoyed that few of his relatives had agreed to come. Diana's friends were the only attendees, aside from Strife, who merely wanted to cause her namesake emotion. Before the wedding ceremony took place, Hades insisted that Diana should prove her love by wearing his ring. The ring was a noose fashioned with the Lasso of Truth, and if Diana did not truly love him, he would kill her.
The First Born imprisoned Wonder Woman in what remained of Olympus and ordered his forces to attack Themyscira. As they watched the confrontation, the First Born offered her a place in his goals of conquest, but she steadfastly refused, causing him to thrust a spike into her side. As Diana lied mortally wounded, Eris dragged her to Themyscira, for she wanted Diana to see her home destroyed and humiliate her. Recovering her strength, Wonder Woman punched Eris down and took Zola and Zeke to Olympus. Her plan was to place Zeke on the throne, so that he could be the new king of Olympus and end the bloodshed, but before she could, Poseidon revealed his presence.
Wonder Woman's signature weapon was her Lasso of Truth; consequently, much of her crime-fighting powers came from bondage, and her only exploitable weakness was, essentially, bondage. Grant Morrison and Yanick Paquette had teamed up to work on Wonder Woman: Earth One. Paquette confirmed that he and Morrison would be bringing back the bondage theme that was popular in Wonder Woman comics during the 1940s. However, he stated that Morrison was looking for a way to not only modernize it, but to use the bondage theme as a form of female empowerment. Paquette acknowledged that Wonder Woman has become more than just a beloved character, she is a symbol for feminism. "By bringing in sex and, yes, bondage, it reasserts [William Moulton Marston's core] idea that it is okay for women to have a healthy sexual appetite." Paquette elaborated more on this by pointing out the blatant double standards in comics when it comes to sex: "Could Wonder Woman really ever have a healthy and active sex life without it becoming political fodder for Fox News? And what of women and girls who want to be like her? Do we truly think they wouldn't be labeled sluts? I have my doubts."
Orion brings them to New Genesis where Diana has learned she has been in a coma for three days.Angered by this, she goes to talk to Highfather but realizes that in doing so, he saved her life. He informs her Orion is meditating in order to control his anger. After a heart to heart talk among each other, Diana finds out that Highfather will allow them to escape, on the condition that they surrender the baby. Diana, disappointed tries to remind Orion what she's done for him. Orion apologizes to Highfather and follows them through the boomtube with Zeke in tow, although Highfather says that their is no need.
The Crime Syndicate imprisoned the Justice Leagues inside the Firestorm Matrix which psychologically placed them in situations that depicted their greatest failures. Wonder Woman was placed in a situation where she was forced to do battle against both Amazons and humans for the lives of Superman and Steve Trevor. Martian Manhunter and Stargirl attempted to break her out but Wonder Woman ignored them.
After saving Zola from Hades, Wonder Woman tries to protect her further from Apollo, as it is prophesied that one of Zeus' children will be his downfall whom Apollo considers to be Zola's child. Wonder Woman receives the power of flight by one of Hermes' feathers piercing her thigh and Zola's baby is stolen by Hermes at the end and given to Demeter. The issue's last page shows a dark and mysterious man rising from the snow, taking a helmet and disappearing. This man is later revealed to be Zeus' first son, known only as First Born, who seeks to rule over Olympus and the rest of the world, and take Diana as his bride.[volume & issue needed]
After taking Despero to the authorities, Wonder Woman and Superman came across the mysterious Pandora, someone Wonder Woman was familiar with. She believed Superman could use her box to trap the evil she unleashed in ancient times; but when Superman touched it, he was overwhelmed by its power. While Pandora took the box and left, the two heroes received news that a new superhuman, Shazam, was entering the borders of Kahndaq. Their confrontation with Shazam turned violent until the rest of the Justice League and the Justice League of America intervened to defuse the situation. Suddenly, Dr. Light lost control of his powers and began absorbing Superman's solar energy, unleashing an energy beam at Wonder Woman. In a fit of anger, Superman killed Dr. Light with his heat vision, an action that caused a fight between the two Leagues.
Following Crisis on Infinite Earths, Wonder Woman was rebooted in 1987, by writer Greg Potter, who previously created the Jemm, Son of Saturn series for DC, was hired to rework the character. He spent several months working with editor Janice Race on new concepts, before being joined by writer/artist George Pérez. Inspired by John Byrne and Frank Miller's work on refashioning Superman and Batman, Pérez came in as the plotter and penciler of Wonder Woman. Potter dropped out of writing the series after issue #2, and Pérez became the sole plotter. Initially, Len Wein replaced Potter but Pérez took on the scripting as of issue #18. Mindy Newell would return to the title as scripter with issue #36 (November 1989). Pérez produced 62 issues of the rebooted title. His relaunch of the character was a critical and sales success.
The screenplay will be co-written by three people: Jenkins, Johns, and The Expendables writer Dave Callaham. Callaham’s involvement was revealed on Sept. 13, disappointing fans who hoped for another woman on the film’s core creative team. That being said, it seems that Callaham was personally recruited by Jenkins herself since they already worked together on a previous project.
In order to defeat them, Superman and Wonder Woman collected the magic armor created by Hephaestus and intercepted Zod and Faora while they were building a portal to the Phantom Zone. At first, they defeated Zod and Faora by detonating their armor at point-blank range, but Zod and Faora were revitalized by a beam of sunlight sent by Apollo, which gave the criminals enough strength to beat Superman and Wonder Woman and trap them in an abandoned nuclear reactor. As a last-ditch effort to stop their enemies, Superman and Wonder Woman caused a nuclear explosion, but not before Clark told Diana that he loved her. The explosion trapped Zod and Faora back in the Phantom Zone, and Superman shielded Wonder Woman with his cape. The two heroes barely survived the explosion and Superman took Diana to Hessia, who used a healing crystal to save her.
Wonder Woman was minorly associated with the series 52, and in the One Year Later universe following Infinite Crisis she becomes a member of the Department of Metahuman Affairs. The most memorable story arc from this era was the much maligned Amazons Attack story arc, which many fans felt was not engaging nor did it do enough service to the well-established characters. After Gail Simone took over the series, a number of memorable story arcs took place, foremost among them Rise of the Olympian and Warkiller. Following the departure of Gail Simone the character was relaunched into the storyline Odyssey, where she must discover who she is and what has happened to her life. During this period she also took part in the events of Blackest Night where she was first a Black Lantern and later a Star Sapphire.
After the departure of Thomas in 1983, Dan Mishkin took over the writing. Mishkin and Colan reintroduced the character Circe to the rogues gallery of Wonder Woman's adversaries. Don Heck replaced Colan as artist as of issue #306 (Aug. 1983) but sales of the title continued to decline. Shortly after Mishkin's departure in 1985 – including a three-issue run by Mindy Newell and a never-published revamp by Steve Gerber – the series ended with issue #329 (February 1986). Written by Gerry Conway, the final issue depicted Wonder Woman's marriage to Steve Trevor.
With a new decade arriving, DC president Jenette Kahn ordered a revamp in Wonder Woman's appearance. Artist Milton Glaser, who also designed the "bullet" logo adopted by DC in 1977, created a stylized "WW" emblem that evoked and replaced the eagle in her bodice and debuted in 1982. The emblem in turn was incorporated by studio letterer Todd Klein onto the monthly title's logo, which lasted for a year and a half before being replaced by a version from Glaser's studio. With sales of the title continuing to decline in 1985 (despite an unpublished revamp that was solicited), the series was canceled and ended in issue #329 (February 1986) written by Gerry Conway, depicting Steve Trevor's marriage to Wonder Woman.