Critics such as Valerie Estelle Frankel support Jenkins's vision. Frankel argues that the film subverts the male gaze, stating that the construction of Wonder Woman tends to shift every few decades as it reflects the state of feminism during different time periods, including third-wave feminism (which reflects Jenkins's approach). Zoe Williams offers a similar argument, stating that while Wonder Woman "is sort of naked a lot of the time," that is not, at the same time, "objectification so much as a cultural reset: having thighs, actual thighs you can kick things with, not thighs that look like arms, is a feminist act". Williams then juxtaposes Wonder Woman to past female action heroes such as Sarah Connor, Ellen Ripley, and Lara Croft, whom she suggests were all constructed for the male gaze, in which a "female warrior becomes a sex object", (a point which she argues that Jenkins directly references in the film).
Development for a live action Wonder Woman feature film began in 1996, with Ivan Reitman attached as producer and possible director. In 1999 the project became attached to Jon Cohen, who adapted Wonder Woman for producer Joel Silver, with the hope that Sandra Bullock would star. By 2001, Todd Alcott was hired to write the screenplay, with Silver Pictures backing the project. At that time, performers such as Mariah Carey and Catherine Zeta-Jones were also rumored to be possible candidates for the role of Wonder Woman. Leonard Goldberg focused on Bullock who said that she was approached for the role. Lucy Lawless, the star of Xena: Warrior Princess, was also under consideration, though she stated that she would have been more interested if Wonder Woman was portrayed as a "flawed hero". The screenplay went through various drafts written by Alcott, Cohen, Becky Johnston, and Philip Levens, and by August 2003, Levens had been replaced by screenwriter Laeta Kalogridis.
The first of these half-mortal siblings to reveal himself to Wonder Woman was her older half-brother, Lennox Sandsmark, who could transform himself into living, marble-like stone and, before his death, was revealed to be the father of Wonder Girl (Cassie Sandsmark). His killer, the First Born, the eldest progeny of Zeus, would become Wonder Woman's first major super-villain of the New 52.