“Of course I wouldn’t expect Miss Roubicek to understand all this,” Marston wrote Gaines. “After all I have devoted my entire life to working out psychological principles. Miss R. has been in comics only 6 months or so, hasn’t she? And never in psychology.” But “the secret of woman’s allure,” he told Gaines, is that “women enjoy submission—being bound.”
The success of the superhero television series Supergirl informed the marketing and promotion strategy used for Wonder Woman. According to Time Warner chief marketing officer Kristen O'Hara, they wanted to approach the Wonder Woman marketing campaign in a light manner, similar to how they did with Supergirl. O'Hara elaborated that the modest campaign route they took for Supergirl aided in establishing a large central fanbase among women well in advance of the series, which reportedly generated 5 million female superhero fans in one week. They were then able to model over time, and grow that audience leading up to the 15-months-later release of Wonder Woman. Though neither the film nor the series are aimed exclusively at women, the latter's campaign gave them their first opportunity to begin collecting data about female superhero fans. In May 2017, a promo for Wonder Woman was released during the season finale of Supergirl, featuring a remix of the song "These Boots Are Made for Walkin'" and Supergirl (Melissa Benoist) wearing Wonder Woman's boots. The promo included an appearance by Lynda Carter, star of the 1970s Wonder Woman, who plays the American president on Supergirl.
The Gods, led by Athena, create the Amazons in Greece to realize their ideals and bring humans into following them. The leader of the Amazons, Hippolyta feels a yearning for a child). She makes a clay form of a child and prays to the Gods. Hearing this the Gods give the clay form, transforming it into a live child blessed with Gaea's gift, life. The Gods grant her various abilities and she grows up as Diana of Themyscira.
While the story is very flawed, the art of this arc has been fantastic, and this issue is no exception. Jesús Merino continues to show off his mastery as an illustrator with the battle against King Best. The design of the leader of the Dark Gods is terrific, and the Amazon twins have never looked better. Jason, in particular, looks great as the details in his powers make him appear more powerful than ever. Even if next issue falls apart, I do not doubt that the art will still go above and beyond.
Wonder Woman’s costume has come under heavy criticism throughout the years. Many find that as an example of a character that is supposed to represent female empowerment that by wearing a costume which reveals a gratuitous amount of skin that the character is being contradictory. Numerous attempts have been made to make her costume more realistic, however in terms of the character’s history there are few problems with it. Despite that it offers little protection, Wonder Woman does not require very much protection, either from harm or from the elements. The costume is also sometimes criticized for its symbolism closely related to American themes, that despite the fact that she is meant to be an emissary of peace to the whole planet, that her costume looks very American This is explained as one of the motivations for her role in Man’s World world. The costume is a breastplate inspired by the colors and symbols of a downed World War II airplane being flown by Steve Trevor’s mother . As an American pilot, it is therefore not surprising that stars (on the lower part of her breastplate) and stripes (one her boots) are evident parts of the design. In the summer of 2011 it was announced that DC Comics would reboot its entire lineup and create the new 52. Debate immediately surfaced as the head creative force behind the reboot (Jim Lee) decided that all female characters should be drawn with "pants" or full leg covering as part of their costume. This was in line with the redrawn Wonder Woman after issue #600 in volume 3. However, as the summer progressed images began to appear with Diana in a costume which appeared to be a synthesis of her traditional one and the reimagined one. With the actual reboot this is the costume that was decided on, essentially with the breastplate in the general shape of the traditional costume, and the theme being more in line with the redesign of the previous year. She additionally has added aspects of her uniform which didn't exist before such as a braided armband.